Nicolette Sowder


Wilder Child

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Steering Committee Member



The Basics

Company Name: Wilder Child
Location: Based in Grand Rapids, MI/Virtual
Founded: 2015
Full-Time Employees: 2 / 4 Volunteers
Products: Journals, art and curriculum to promote nature connection. The Kids Moon Club Membership
Social: Facebook - Instagram
Claim to Fame: The largest virtual presence for families and nature connection. 



The Culture

The best thing about working at Wilder Child is: Continually learning and growing alongside this incredible community.
When we’re not working, we’re: Wildschooling, communing with nature and living our mission!

What we’re reading:  The Gardener and the Carpenter by Alison Gopnik
What we’re listening to:  Lots of Pandora stations – Stevie Wonder is our favorite!
If they made a movie about our workplace, it would be called: Business on the Top, Pajamas on the Bottom
Inclusion in the outdoors matters because: Access to nature is our birthright. When one group loses that right, it hurts us all as a human community. Children in particular having equal access to the outdoors ensures the health, empathy and connection that we’re going to need as we move into the future.

Five years down the line, it’s our hope that: Wilder Child is seen and experienced as a leader in promoting inclusion and diversity specifically in the homeschooling/family nature connection space.


The One-Year Goals

(What’s the company culture we wish to create?)

  • To be added later!